Instart Logic Announces New Features to Bolster E-Commerce Websites
Summary
Palo Alto, CA, October 17, 2015 --( With 41 percent of shoppers reporting that they purchased from a new retailer last holiday season, it’s imperative that websites optimize their shopping experiences to acquire first-time visitors as customers.In the event of a traffic surge, instead of all buyers experiencing high delays in page load times, the User Prioritization feature would redirect certain visitors to a virtual company branded “waiting room” on the Instart Logic application delivery platform or allow others direct access to the site.This solution is the first of its kind in the market and provides a completely revolutionary way to improve the online shopping experience, specifically for first-time visitors of a website.During the holiday season, retaining customers and optimizing revenue during peak traffic times is also critically important.To help its users accommodate these peaks, Instart Logic is also announcing User Prioritization, a solution designed to help companies using predictive algorithms to prioritize response times for the most likely buyers during traffic spikes that inevitably occur during the busiest shopping season of the year.“The holiday shopping season offers e-commerce websites a once-a-year opportunity to convert new visitors to customers and to optimize revenue from loyal customers,” said Manav Mital, CEO of Instart Logic.Learn more about One Time Cache here: https://www.instartlogic.com/blog/one-time-cache-you-only-get-one-chance-make-first-impressionUser PrioritizationBecause retaining frequent, high-value customers is equally as important as gaining new ones, Instart Logic also announced a new performance feature, User Prioritization.