Market Metrix Opens Office in Barcelona to Serve Europe, Middle East, and Africa

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We look forward to helping companies generate faithful customers through unique, targeted improvement strategies and positioning them to increase market share as spending accelerates,” said Nash.“This is a market that is ripe for hospitality innovation,” says Parés, a former McKinsey and Co. consultant who led the growth of a Spanish software company into Europe, the Middle East, Latin America and the Maghreb.Georgina Pares Director of Business Development EMEA gpares@marketmetrix.com ### Larkspur, CA, October 22, 2011 --( PR.com )-- Market Metrix, the premier source for guest and employee feedback management solutions for hospitality, has expanded its presence in Europe by opening an office in Barcelona, Spain.We look forward to helping companies generate faithful customers through unique, targeted improvement strategies and positioning them to increase market share as spending accelerates,” said Nash.Market Metrixs EMEA presence is a natural continuation of the company’s growth that began 15 years ago.Market Metrix currently serves hospitality clients throughout the EMEA region, including Meliá Hotels International, Barcelo, Rotana, Swissotel, Sun International and Rixos.Thanks to closer proximity, the new office is intended to better serve existing customers as well as more easily attract new clients.“This is a market that is ripe for hospitality innovation,” says Parés, a former McKinsey and Co. consultant who led the growth of a Spanish software company into Europe, the Middle East, Latin America and the Maghreb.

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