Limelight Platform Closes $3.1M in Seed Funding
Summary
Limelight Platform, Inc., a Toronto, Canada-based marketing automation technology company, closed $3.1m in seed funding.The company intends to use the funds to accelerate its expansion into the U.S.Launched in 2014 by Jonah Midanik, CEO, Limelight provides a cloud-based solution that lets marketers to plan, build, communicate and measure campaigns in one place.The platform gives brands the control to track and optimize the performance of live marketing activities such as experiential programs, test drives, trade shows, sponsorships, sampling programs and branded consumer events.Clients include Allstate, BMW, Bosch, Heineken, Infiniti, Mercedes-Benz, and Scotiabank.
Funding
Amount
$2.2M
Total raised
Date
January 13, 2016
Announcement date
Investors
Sand Hill Angels, GreenSky Capital, Acceleprise
Lead investors
Company
http://www.limelightplatform.com
Funded company
Classifications
industries
No industries detected
applications
Data Management
AskAI Classifications
Labels
Marketing Software
Experiential Marketing Software
SaaS
Linked Companies
Limelight Platforms, Inc.
$1M to $5M