Exponential Growth in Internet Usage Across Varied Segments Boosts Security Software Market, Finds Netscribes
Summary
An analysis of the Drivers and Challenges explains the major factors pushing the market including rapid computerization, abundant presence of smart handheld devices, increased internet usage, frequent usage of storage peripherals, rapidly growing e-Commerce, rising cyber attacks, increased security awareness and the Government initiatives, whereas the threats identified for the market include free of cost availability of pirated softwares and tendency to avoid software upgrades.It also highlights the distribution of the major operational channel partners across India, wherein it provides a list of their names, headquarters, brands they deal with and the respective industry vertical they cater to.A list of happenings such as the launch of new products and major corporate activity is tabulated chronologically in the recent development section, thus giving a clear picture about the market scenario and the various strategic moves taken by the existing players.The report concludes with a strategic recommendation derived after a thorough research of the market and an appendix listing the necessary details of the most recent cyber threats to have surfaced both in India and globally.It talks about the various steps and initiatives individuals or even organizations can adhere to, so as to stay protected and up to date with the latest cyber threats.An analysis of the Drivers and Challenges explains the major factors pushing the market including rapid computerization, abundant presence of smart handheld devices, increased internet usage, frequent usage of storage peripherals, rapidly growing e-Commerce, rising cyber attacks, increased security awareness and the Government initiatives, whereas the threats identified for the market include free of cost availability of pirated softwares and tendency to avoid software upgrades.The report features a separate section which focuses on the channel partners and their role in the security software market.