SeeWhy Presents Techniques to Maximize ROI at Silverpop Digital Consumer Marketing Summit

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SeeWhy’s services (SaaS) deliver the highest ROI in ecommerce by responding immediately to shopping cart and web form abandonment with behaviorally triggered 1-to-1, real-time messages.Powered by a unique “in-memory” event processing engine, the SeeWhy suite of real-time web analytics is delivered “on-demand.” Remarketing to abandoned visitors using the SeeWhy Conversion Manager service converts up to 50 percent of visitors that had abandoned their shopping carts, online forms, applications and registrations.Tags: shopping cart abandonment, website conversion, web analytics, SeeWhy, ecommerce, email remarketing, marketing software, social media, email conversion, shopping cart recovery, Silverpop Media Contact: Marisa Lam, media relations for SeeWhy TECHMarket Communications 650.544.3350 Marisa@TECHMarket.com Andover, MA, August 14, 2010 --( PR.com )-- Consumers are increasingly defining brands on their own, in a bottoms-up fashion—shifting the dynamic of how consumer brands, retailers and direct marketers must engage with targeted consumers.Silk will discuss the causes of shopping cart abandonment and effective methods to remarket to website visitors that have abandoned shopping carts, online forms, applications and registrations.What: “Using Remarketing Techniques to Maximize ROI from Existing Customers”Who: Scott G. Silk, CEO, SeeWhyWhen: Tuesday, August 17, 2010; 3:30 p.m. – 4:15 p.m.Where: Digital Consumer Marketing Summit, presented by SilverpopWestin Edina Galleria, Edina, MNHow: Register to attend this free educational event at http://bit.ly/d1HRjE.You can also follow the series on Twitter using hashtag #DCMSummit.For information on SeeWhy, visit www.seewhy.com.SeeWhy’s services (SaaS) deliver the highest ROI in ecommerce by responding immediately to shopping cart and web form abandonment with behaviorally triggered 1-to-1, real-time messages.Powered by a unique “in-memory” event processing engine, the SeeWhy suite of real-time web analytics is delivered “on-demand.” Remarketing to abandoned visitors using the SeeWhy Conversion Manager service converts up to 50 percent of visitors that had abandoned their shopping carts, online forms, applications and registrations.SeeWhy is a Red Herring Top 100 Company, was selected by AlwaysOn as an OnMedia 100 company in 2010 and was highlighted as a cool company by Gartner, Inc. SeeWhy has also been featured in publications such as The New York Times; Inc. Magazine; and TechCrunch.

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