How Business Gets Done At Mobile World Congress
Summary
Away from the dancing robots, Power Rangers-themed VR experiences, self-driving race cars and the buzzing of drones, deals do get done at Mobile World Congress. “We’re here to have discussions, to gather insights, to see what our competitors are doing, to find potential partners,” said Quentin-Thomas Navaron, a growth and acquisition specialist at Happn. Happn, with more than 20 million users in more than 40 major cities around the world, wants to expand beyond Facebook and Google, its main UA drivers today. “It’s like a drop in the sea, depending on the country.” It’s good to be upfront about that sort of thing with potential clients, Sacchetti told AdExchanger after the meeting. And then Lorthiois and Navaron melted back into the dense crowd bustling around the showroom floor to seek out their next meeting.
Classifications
AskAI Classifications
LabelsLinked Companies
