Meliza Musa Rusli of GoFleet on connecting Gojek with a multinational company: Women in Tech
Summary
Two months ago, Meliza Musa Rusli was appointed as president director of GoFleet, a joint venture between Gojek and Indonesia’s largest auto distributor PT Astra International Tbk, which has also invested USD 250 million in the ride-hailing firm. I can see how the operation works directly, mainly for the collaboration between business and technology,” Rusli told KrASIA in a recent interview. So far, what has surprised Rusli is that the individuals using GoFleet often seek approval from their spouses and children before becoming Gojek’s driver partners. “The most important thing is we could feel the impact to the economy directly, mainly for the informal workers that form the largest sector in Indonesia,” she said. Secondly, she wants to demonstrate that a large conglomerate like Astra can link up with a tech company—despite holding different business cultures—to generate meaningful innovations.
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