Armer Holding Announces Marketing Partnership with LifeLock, The Nations Leading Identity Theft Prevention Company
Summary
In February, the Federal Trade Commission (FTC) released its annual report highlighting that for the seventh consecutive year, identity theft tops the list of consumer complaints.“We pride ourselves in partnering with proactive Internet based companies and this certainly fits well with our growth plans, along with enhancing our brand presence.” LifeLock (www.lifelock.com) helps consumers to render their personal information useless to thieves, backing up its service with a million-dollar guarantee.In 2006, identity theft cost Americans $1.1 billion dollars, the highest amount ever.“We’re really excited to be working with LifeLock,” commented Larry Erdos, President and CEO of Armer Holding.“We pride ourselves in partnering with proactive Internet based companies and this certainly fits well with our growth plans, along with enhancing our brand presence.”LifeLock (www.lifelock.com) helps consumers to render their personal information useless to thieves, backing up its service with a million-dollar guarantee.Armer Holding combines cutting-edge high tech development capabilities with decades of business and marketing expertise to design, develop, and deploy a network of high-end Internet properties.Once deployed, Armer, in addition to utilizing state-of-the-art online marketing techniques to build traffic, also utilizes Primary Sponsorship in NASCAR Nextel Cup Series Racing, the nation’s second most popular sport, with over seventy-five million fans to activate, promote, and perpetuate their properties.Armer Holding’s Phase One properties, once completed, will provide a solid foundation on which to build and network traffic and advertising.