Branston to Help Peruvian Potato Farmers in International Year of the Potato
Summary
Its aim is to raise awareness of the important role potatoes play around the world in overcoming hunger and poverty.Since then the Peruvian potato industry has suffered significant decline due to disease, changes in government policy, a move away from traditional farming techniques and the effects of large scale conflict.“This project gives something back to the communities who gave to the world one of its most versatile and nutritious foods and which remains, even today, such an important centre of genetic diversity.The company was established in 1968 and has grown rapidly and now supplies two thirds of the fresh potatoes found in Tesco.Its aim is to raise awareness of the important role potatoes play around the world in overcoming hunger and poverty.Potatoes originated in Peru, with the Spanish bringing them to Europe in the 1500s.