Price Check: Could Your Retail Store Bounce Back From a Loss?
Summary
CHICAGO, March 4, 2017 /PRNewswire/ -- As department and big box stores struggle to reinvent themselves in the shadow of online goliaths, small retail businesses seek their place in a shifting landscape being redefined by consumers ever-expanding digital appetite.Savvy shop owners know they must embrace the digital desires of their potential customers and weave in-store experiences together with mobile and web versions, as a smart Facebook post can generate interest about a special in-store sale and a clever mobile strategy can reinforce the face-to-face relationship with clients.Forward-looking retailers also know they can use data on customer interests to enhance store encounters and build loyalty programs.With preparation, you can protect your business in a data-driven world, while also helping to best position your operation against unforeseen circumstances that could affect your store, your employees or your assets, or interrupt your ability to serve customers.Produced by CNA , the eighth largest commercial insurer in the United States, this report , reviews the many challenges small retail businesses face — and how being proactive now can help protect you from tangible and intangible losses.