Lash Group and Medisafe Form Strategic Collaboration to Advance Patient Adherence by Deploying Mobile Engagement Before the First Fill
Summary
We are excited to work with Medisafe to provide an additional layer of digital communication to improve adherence rates and instill healthy behaviors. Specialty medications often require a rigorous health benefit verification and approval process, resulting in long lag times before patients receive their initial supply. Providing patients with transparency into the process and setting expectations on delivery timelines, while assisting with potential copay support program enrollment, can help temper disengagement. We see great value working with Lash Group to offer this high-tech, high-touch approach.” AmerisourceBergen provides pharmaceutical products, value-driving services and business solutions that improve access to care. Medisafes cloud-based mobile platform personalizes content, resources and interventions — such as educational videos, coupons and motivational messages — based on each users regimen, condition and specific circumstance.