Vimessa Deadpooled, Founders Launch User Retention Service, Userfox, With $700K From Y Combinator, 500 Startups & More
Summary
The nature of its one-to-one viral mechanic meant that it was difficult for Vimessa to build a significant user base and it never found the adoption or revenue companies now need to survive the series A crunch. Marketers want ownership over email and because editing messages in Git is no walk in the park, Clark says, Userfox aims to help developers and technical teams focus on the product. The co-founders want to provide teams with a better (and better looking) alternative to solutions like Marketo, Responsys and Constant Contact — to name a few — by bringing these email types together to give them more control. In order to pull back the curtain and accelerate its own early adoption, Userfox has raised $700K in seed funding from a handful of investors, including Y Combinator, Andrew Chen, Point Nine Capital, Yee Lee and 500 Startups, to name a few. After a free 30-day trial, Userfox’s solution starts at $49/month for 5K messages, a welcome campaign and two custom HTML email themes, and scales up from there at $119/month for “Premium” and so on.