Smt. Sumitra Mahajan Will Release "Mann Ki Baat" and Present the First Copies to Shri Pranab Mukherjee

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Sumitra Mahajan Will Release "Mann Ki Baat" and Present the First Copies to Shri Pranab Mukherjee The book has been written by BlueKraft Digital Foundation and published by LexisNexis.Based out of New Delhi, Bluekraft brings together a wide spectrum of leading policy makers and young thinkers to debate, discuss, deliberate and formulate new ideas that will enrich India’s development trajectory.Writing about Mann ki Baat, Shinzo Abe says "This book is filled with Prime Minister Modi’s enthusiasm for interacting with the people of India, particularly with the youth.Based out of New Delhi, Bluekraft brings together a wide spectrum of leading policy makers and young thinkers to debate, discuss, deliberate and formulate new ideas that will enrich India’s development trajectory.This book recites the common thread of positivity and optimism that Prime Minister Modi has woven through his Mann Ki Baat and how this thread has been picked up by common Indians to convert it into a mass movement.There are interesting anecdotes shared by the members of the Prime Minister’s core team and people from AIR and MyGov to quench people’s curiosity about the minute but interesting details of how the idea of a radio programme came up, how the name and frequency were decided, and how the format was chalked out, among other things.Writing a blurb for the book, Bill Gates, Co-Chair and Trustee, Bill & Melinda Gates Foundation, says, “Mann Ki Baat is a great example of how media can be used as a platform for bringing about positive change.

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