202121 Jul

One Secret to Improve SEO in 2021: Guestographics

Summary

There is one method to improve SEO and brand awareness that marketers haven’t utilized broadly yet — designing guestographics. For example, we wanted to build links to a page using the anchor text “infographic maker”, but we came up against a brick wall. However, when we offered to design an infographic for Mention, they were happy to add our link to our preferred anchor text when they credited our guestographic on their post. If you feel like you don’t have enough demographic information, or can’t define user interests, send out a survey or quiz to collect this data. If you can offer additional value to your contacts, not only can you earn a backlink but you can also create a partnership that lasts longer than a single conversation.

Source: Google

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