202217 Feb

Goldcast raises $10M in seed funding led by Unusual and HubSpot Ventures to help B2B marketers run engaging events and drive revenue

Summary

BOSTON, Feb. 17, 2022 /PRNewswire/ -- Goldcast, the purpose-built platform for B2B field and event marketers to host interactive virtual and hybrid events, today announced the closing of a $10 million seed funding round led by Unusual Ventures with participation from Hubspot Ventures, Afore Capital, Underscore VC and angels including Scott Belsky (CPO, Adobe), Manik Gupta (Corporate Vice President, Microsoft), Chandar Pattabhiram (CMO, Coupa), Elissa Fink (former CMO, Tableau), Elias Torres (Co-founder, Drift), Sangram Vajre (Co-founder, Terminus), Kris Rudeegraap (Co-founder, Sendoso), Guillaume "𝑮" Cabane (GP, Hypergrowth Partners), Lenny Rachitsky (ex-Product Lead, Airbnb). Apart from the exceptional attendee experience, Goldcast provides powerful and actionable account-based insights that sales teams can use for their post event follow ups for better MQL to SQL conversions. The Goldcast platform gives event marketers superpowers theyve never had before: to validate their work and measure how their programs are impacting revenue by gathering and organizing customer engagement data in real-time." Whatever GTM role you have - whether its in marketing, community or sales - Goldcast helps you easily organize great events that engage and nurture your audience with a data platform for clear attribution to revenue," said Sandhya Hegde, partner at Unusual Ventures. Its becoming the de facto platform for growth-stage tech companies, with customers like Drift, Microsoft Github, Salesloft, Toast, ThoughtSpot, Lattice, and Autodesk using Goldcast as an essential part of their event marketing strategy.

Source: Prnewswire

Funding

$10M
Amount
Feb 17 2022
Date
-
Investor
Goldcast
Company

Classifications

Companies