LeadSquared Raises $32M in Series B Funding – FinSMEs

The company intends to use the funds for talent acquisition and continued expansion and product innovation in industries beyond education, financial services, and healthcare. Founded in 2011 by Nilesh Patel, Prashant Singh, and Sudhakar Gorti, LeadSquared is a complete sales execution, marketing automation & field force management platform. It focuses on influencing customer journeys and driving efficiency from every sales touchpoint, team, and channel. The company now serves more than 1,000 customers representing high-growth markets including edtech, higher education, financial services, healthcare, tech marketplaces and more. The client’s list includes LeadSquared – OLX, Frubana, Unitek Learning, Pepper Financial Services Group, the edtech giant BYJUs, being a few.