First of all, it provides a policy layer on top of Office 365, Microsoft Teams and SharePoint to give companies the ability to enforce usage rules across these products. For instance, it could define the types of files an employee can share in Teams. For example, AvePoint could help move documents from Google Drive to Office 365 or Slack data to Microsoft Teams. Overall, it is helping to protect 7 million Microsoft cloud service users around the world, but it has a long-term, rather ambitious goal of adding more than 40,000 new customers. It already has a number of channel partners, including Ingram Micro, Synnex and TechData.