“The problem in the market is that the current processes and solution to run a rental company, demand too much of manual work. The reason is that most of these great modern services our clients use are designed for sales - and not for the renting business model.” Rentle concentrates only on the rental companies and their unique needs. Our first step is to digitize the critical processes such as rental contracts, then automate manual tasks and finally enable data-driven business intelligence for our customers. This will have a direct positive effect on sales and profitability of our clients as they are more able to provide experiences that fulfill the needs of modern consumers and learn from the data. Previously, Rentle has successfully piloted the solution with Laajis, SkiMac, Ylläs Y1, Lapland Safaris and a number of other forward thinking rental shops.