360insights Raises $30 Million to Fuel Global Growth of Channel Success Platform

WHITBY, Ontario--(BUSINESS WIRE)--360insights announced a $30-million growth equity financing round led by U.S. private investment firm Sageview Capital with participation from existing shareholders. This financing round will extend 360insights’ lead in helping global brands to maximize their ROI and improve the predictability of their partner marketing and consumer incentive programs. “This investment will allow us to accelerate the delivery of our vision to provide the only truly integrated partner marketing and consumer incentive management software platform in the world.” “Brands need to know what works and what doesnt, but the answers are locked in a paper prison or across multiple vendors. We look forward to partnering with the 360insights team as the company delivers even deeper insights to its impressive and growing roster of customers.” Dean Nelson has joined the 360insights Board of Directors. The firm’s investments include Alfresco, Avalara, Crimson Hexagon, Demandbase, EverBank Financial, GoPro, MetricStream, Reflexis, and United Capital, among others.