Recognising the critical role of next-generation CRM platforms integrated with sales and marketing automation in boosting origination volumes and enhancing borrower engagement, PeakSpan Capitals PropTech team has identified Aidium as a frontrunner in providing comprehensive solutions for mortgage lenders.Guided by the visionary leadership of CEO Spencer Dusebout, Aidium is dedicated to equipping mortgage lenders with a unified platform that streamlines the entire process of engaging, converting, closing, and nurturing borrowers. The platforms standout features include business intelligence/reporting, data warehousing, pipeline management, and enterprise-grade permissioning, designed to fill critical market gaps with an intuitive user interface and robust integration capabilities.Reflecting on the funding, Aidium CEO Spencer Dusebout shared his enthusiasm, We are beyond excited to be partnered with PeakSpan Capital as we accelerate our growth and expand our reach in the mortgage industry. This investment validates our commitment to innovation and our vision of revolutionizing the way mortgage professionals interact with borrowers.The infusion of Series A funding will empower Aidium to enhance its platform further, broaden its customer base, and solidify its leadership in the mortgage technology arena. With a commitment to simplifying processes, driving ROI for clients, and delivering unmatched customer support, Aidium is on a trajectory for rapid growth and sustained success.Kyle Reitinger, Vice President of PeakSpan, also commented on the investment, Despite the challenging mortgage environment in 2022 and 2023, the business has been able to meaningfully scale revenue and roll-out powerful new data products to further enhance its value proposition. We see such tremendous opportunity for further innovation in the category and are energized to support the team in 2024 and beyond.Keep up with all the latest FinTech news here