FullStory secures $25M to help companies spot issues in their apps and websites – TechCrunch

According to Crunchbase, the infusion is FullStorys first since August 2021, bringing the companys total raised to around $200 million.FullStory can confirm that Permira has invested additional growth capital at a premium to our prior valuation from last summer, a spokesperson told TechCrunch via email. Saved reports and automated alerts, meanwhile, track progress and spotlight anomalies like when a click leads nowhere because of a blip in a JavaScript snippet.FullStory claims its approach provides an easy way to understand if a customer is, for example, comparison shopping or simply performing a search. In 2021, the company whos gotten backing from VCs including Kleiner Perkins, GV, Stripes, Dell Technologies Capital and Salesforce Ventures claims to have increased annual recurring revenue by over 70% year over year.FullStory claims it analyzed more than 15 billion user sessions in 2021, including nearly 1 trillion clicks, text highlights and scrolls.As people manage more of their work and personal lives online, companies across industries have embraced FullStory for the insights they need to deliver premium digital products and experiences, Voigt said in a recent press release. Part of the problem lies with the C-suite, which continues to push for digital experiences without thorough bug testing and fully understanding what would motivate their customers to try them.Dead links, glitches and unsubmittable forms can litter companies apps and websites. Glassbox and Decibel are perhaps the most formidable, having raised tens of millions in venture capital between them.Keen to set the pace (or at the least maintain it), FullStory expanded its leadership team in 2021, hiring Edelita Tichepco as CFO and Google veteran Jim Miller as VP of recruitment.